Saturday, January 23, 2010

Winter Outdoor Retailer Show




After driving for a few days solo, its kind of nice to be around people - lots of them! Interstate 15 straight south to SLC was an easy go and especially nice into a spectacular sunset.

I met my favorite boss man genius, Shane and that always feels like seeing family......although he kinda scared me with his new "gangsta" look - apparently a men's week necessity.

We have a new rep in Colorado so we hooked up with Ryan Guay, who is indeed looking like he will be a DeFeet rep extraordinaire with his stellar cycling background, having worked with his father's "Outdoor" agency and his charming personality, not to mention, his entourage of the incredibly cool people he introduced us to including his wife Kat and her company colleagues from NEVE. NEVE is a company from Boulder that makes sweaters that are stylish and classy.

We got to introduce Ryan (see pic with Lynn and I) and his friends to one of my favorite people in the industry, well one of my favorite people period! Lynn Nielsen, buyer from MEC (Mountain Equipment Co-op, Vancouver, Canada) and I met yet years ago when she was my buyer for DeFeet socks. She has since moved on at MEC but we still meet every OR (not to mention that I crash at her place every time I visit Vancouver) at the same restaurant in the Hotel Monaco, SLC. Good food but service could have been better this time around. We might have to change venues....

Nice to be sort incognito not having a booth at the show. Shane and I walked the aisles and met with potential customers and suppliers and we learned so much in a day. Nice to have that luxury once in a while instead of standing at the booth. We will continue to do Summer OR with a booth and always make sure we come to Winter OR to learn and see what's out there.

The show was buzzing. People are generally positive but some cautious about 2010 will bring. At DeFeet, life is good - we are very excited about the future and we continue to innovate.

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